Jesus Azogue’s digital work talks to us about that new artist leadership, converting in the Tips to get trough the crisis installation principal character. His 3D head, in vivid, brilliant colors lives in totems in a hologram way. Talks to itself and with the spectator, thinks, bores and keeps a secret: the solution to the crisis. He has invented a particular process that spectators have to follow in order to get access to the secret. Activating a crank, the public can make that this head start to swell. We have to imagine that we’re blowing a balloon, which shrieks and hurts in an insufferable manner but with a funny side… in that situation the balloon will explode like a paint bubble, leaving in its place a series of small floating letters, forming the phrase: a judgment, a philosophical key, an advice to get out of the crisis. The head, like a Chinese fortune cookie, gives its secret when is destructed. Once the process is finished the head comes back waiting for another visitant that make it blows and reveal a new message.